Competitive Landscape and Brand Building: The Rise of Brands under Differentiated Competition
Currently, the competition in the defoamer market is fierce, with numerous domestic and foreign enterprises competing on the same stage. In this context, brand building has become the key to standing out for enterprises. Creating a brand with differentiated competitive advantages through technological innovation, product quality improvement, service optimization, and other means has become an important direction for enterprise development.
Brand building strategy: Enterprises should focus on technology research and development, and continuously launch new products that meet market demand; Strengthen brand promotion, enhance brand awareness and reputation; Improve the after-sales service system and enhance customer loyalty. At the same time, actively participate in the formulation of industry standards and enhance industry discourse power.